Amazon Seller Central

Amazon Seller Central Connector

Integrate Amazon Seller Central with spreadsheets, data warehouses, or BI tools to build up a reliable reporting system for efficient decision-making. Get an all-in-one solution to gather, transform, understand and automate your Amazon Seller Central data without any hassle.

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How to set up your Amazon Seller Central integration

Basic settings

Report type. Select a value for "report type", e.g. "Orders", "Order items", "List financial event groups".

Marketplace. Select the Amazon marketplace (store) to use for this source.

Report period

Start date. Specify the start date for the data export period.

End date. Specify the end date for the data export period.

A few steps and Amazon Seller Central is connected. Try it now

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Analyze your Amazon Seller Central data easier

Collect Amazon Seller Central data

Collect data on a scheduled basis and blend it with information exported from other applications.

Transform data on the go

Manage and create new columns, apply filters, and perform other data transformations before loading it into the destination.

Understand Amazon Seller Central data

Get analysis-ready data with Coupler.io and build dashboards using Looker Studio or other BI tools in minutes.

Automate data flows

Schedule the refresh of your Amazon Seller Central data and build triggered automation sequences using incoming and outgoing webhooks.

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AI integrations

Dashboards

Spreadsheets

Data warehouses

API

What data you can export from Amazon Seller Central?

Categories:

Orders

Orders in your marketplace with status, totals, and buyer or shipping context (Orders API).
Order items

Line items per order—SKUs, quantities, prices, and item-level order attributes.
List financial event groups

Settlement-oriented groups of financial activity for a balance or payout period.
List financial events

Granular charges, fees, refunds, and other money events behind your settlements.
Get flat file all orders data by order date generals

Tab-delimited all-orders report filtered by the order purchase date.
Get flat file all orders data by last update generals

Tab-delimited all-orders report filtered by last update time; useful for catching changes since the last sync.
Get fba storage fee charges data

Monthly FBA inventory storage fees assessed per SKU and fulfillment center.
Get amazon fulfilled shipments data generals

FBA (AFN) shipment detail—quantities shipped, tracking, and fulfillment-related fields.
Get flat file open listings data

Snapshot of listings that currently have an active offer on the marketplace.
Get fba fulfillment removal order detail data

Removal orders—disposals, liquidations, and return-to-seller requests for FBA inventory.
Get flat file actionable order data shippings

Orders that need seller action for shipping, confirmation, or similar workflow steps.
Get order report data shippings

Order-level shipping report focused on fulfillment status and shipment-oriented fields.
Get ledger detail view data

Detailed ledger lines for cash-balance style reporting and reconciliation.
Get ledger summary view data

Summarized ledger balances and rollups over a reporting window.
Get fba reimbursements data

Reimbursement events for lost, damaged, or otherwise adjusted FBA inventory.
Get fba fulfillment customer returns data

Customer returns received at Amazon fulfillment centers for your FBA SKUs.
Get seller feedback data

Buyer feedback ratings and comments left on your seller profile.
Get afn inventory data

FBA (AFN) on-hand, reserved, and inbound inventory quantities by SKU.
Get afn inventory data by countries

FBA inventory quantities split by the country where inventory is stored.
Get fba inventory planning data

Planning-oriented inventory fields such as inventory age and sell-through context.
Get flat file returns data by return dates

Return records keyed by return date, including disposition where available.
Get flat file archived orders data by order dates

Older orders outside the standard all-orders window, filtered by order date.
Get fba sns performance data

Performance metrics for Send to Amazon inbound shipments and placement.
Get fba sns forecast data

Demand forecast data supporting Send to Amazon inbound and placement planning.
Get merchants listings fyp reports

Listings surfaced in Fix Your Product with quality, compliance, or detail issues.
Get merchant cancelled listings data

Listings that were cancelled or removed from your active catalog.
Get merchant listings data back compats

Merchant listings in a legacy-compatible layout for older tooling or migrations.
Get stranded inventory ui data

FBA units in a fulfillment center without a buyable offer (stranded inventory).
Get fba myi unsuppressed inventory data

Manage Your Inventory style data for SKUs that are not search-suppressed.
Get fba fulfillment customer shipment promotion data

Promotional discounts and related amounts applied on FBA customer shipments.
Get fba estimated fba fees txt data

Estimated fulfillment and storage-related fees per SKU in Amazon’s text report format.
Get restock inventory recommendations reports

Recommended replenishment quantities and timing from Amazon’s restock guidance.
Get fba fulfillment customer shipment replacement data

Replacement shipments Amazon sent to buyers for your FBA orders.
Get fba fulfillment removal shipment detail data

Shipments that moved inventory out of fulfillment centers after a removal order.
Get xml browse tree data

Browse-node taxonomy (category tree) in XML for mapping products to Amazon’s catalog structure.
Get xml all orders data by order date generals

All-orders data in XML format, filtered by order date.
Get merchant listings all data

Broad listings export covering active and inactive offers in one report.
Get merchant listings data

Active merchant listings and offer attributes for SKUs you sell.
Get merchant listings inactive data

Listings that are inactive or not currently available for purchase.
Get v2 settlement report data flat files

Settlement flat file (v2)—orders, refunds, fees, and reserves tied to payout cycles.
Get vendor forecasting fresh reports

Vendor Central fresh-item procurement forecast for perishable or fresh programs.
Get vendor forecasting retail reports

Vendor Central retail procurement forecast for reorderable vendor-supplied ASINs.

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Connect your favorite apps and get data in minutes

Use one of the Amazon Seller Central integrations to load data into spreadsheets, data warehouses, or BI tools. Blend data from Amazon Seller Central with records from numerous other apps to get a holistic picture of your business at your fingertips.

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Frequently asked questions

How does Coupler.io save time on Amazon Seller Central data analytics?

Coupler.io seamlessly integrates your Amazon Seller Central data with available destinations, helping you save over 60% of time in obtaining analysis-ready data. No more manual work to retrieve data. Additionally, you can automate your reporting completely by scheduling data exports.

How long does it take to connect Amazon Seller Central to the destination?

Using Coupler.io's intuitive interface, it will take you approximately 5 minutes. You don't need a technical background as the process is straightforward and doesn't require coding skills.

What is the pricing for connecting my Amazon Seller Central to the desired destination?

You are welcome to try Coupler.io for free to see it in action. After the 7-day trial, you can select one of our pricing plans to maintain your automated reporting. Rest assured, we have a plan for everyone!