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Facebook Ads MCP

Connect your Facebook advertising campaigns to AI through the Coupler.io MCP server. Ask your personal AI analyst about campaign performance, audience insights, and creative optimization through natural language conversations.

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Why to use the Facebook Ads MCP

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Use case 1

Optimize campaign budgets by asking AI to analyze spending patterns across ad sets and recommend budget reallocations for maximum return on ad spend.

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Use case 2

Analyze creative performance by requesting AI to compare ad creatives, identify top-performing visuals, and suggest improvements for better engagement rates.

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Use case 3

Monitor audience targeting effectiveness by having AI examine demographic performance, interest targeting success, and geographic reach across your campaign portfolio.

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Use case 4

Track lead generation results by asking AI to analyze sponsored lead submissions, conversion rates, and cost per lead metrics across different campaign objectives.

What data you can get with the Facebook Ads MCP

  • Reports & Insights (customizable metrics and dimensions like impressions, clicks, spend, CTR, CPC, conversions)
  • List of Ad Accounts
  • List of Campaigns (status, objective, budgets, start/end dates)
  • List of Ad Sets (budgets, targeting, bid strategies)
  • List of Ads (status, last update, basic performance info)
  • List of Ad Creatives (creative assets details)
  • List of Ads with Creatives (ads joined with their creative metadata)
  • List of Sponsored Leads (lead form submissions)

How does MCP work?

1

Step #1

Set up a data flow in Coupler.io by connecting your Facebook Ads.

2

Step #2

Proceed to the MCP Server page in Coupler.io and follow the instructions there

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Step #3

Ask AI about your Facebook Ads - get insights, reports, trends, or charts just by typing your question.

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Set up the MCP server in 5 minutes by following the instructions in the platform or by watching the video

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Frequently asked questions
The Coupler.io MCP (Model Context Protocol) creates a direct connection between your Facebook Ads account and Claude AI, transforming how you analyze advertising data. Instead of wrestling with complex reporting interfaces or waiting for data exports, you can have natural conversations with your advertising data. Ask Claude about campaign performance, creative effectiveness, or audience insights, and get immediate answers with charts, calculations, and actionable recommendations tailored to your advertising goals.
The MCP server integrates with any data source available through Coupler.io, offering access to more than 70 connections, including Instagram Ads, TikTok Ads, Google Ads, LinkedIn Ads, Microsoft Excel, Google Sheets, HubSpot, Salesforce, BigQuery, Airtable, and numerous others. This expanding library receives regular updates with new integrations, enabling you to build comprehensive advertising dashboards that combine data from multiple platforms.
No technical skills or complex query languages are needed to interact with your data. The setup process is designed to be user-friendly with simple configuration steps. You need to be on at least the Professional plan and have data flows configured in Coupler.io. You can then talk to your data naturally without needing to learn SQL or complex technical skills.
Security is maintained through personal access tokens that you exclusively generate within the Coupler.io platform. Your CRM data remains completely private unless you choose to share these tokens. The AI receives processed insights rather than raw individual records, and your sales data is never used for training AI models. Coupler.io employs robust security protocols to protect your information from unauthorized access, data breaches, and privacy violations. Your Pipedrive data stays secure and under your complete control.
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