Connect Facebook Ads to Copilot

Send your Facebook Ads data to Microsoft Copilot Studio with Coupler.io and ask questions about campaign performance in natural language. Evaluate ad sets, compare CPC across audience segments, and spot ad spend inefficiencies without leaving your Microsoft 365 environment. Coupler.io handles the data integration from your Meta Ads account and 400+ other sources automatically.

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What data you can export from Facebook Ads?

Categories:

Reports and Insights

This data category allows you to export insights into your Facebook Ads performance. You'll need to select metrics to include in your report. These include impressions, clicks, click-through rate, cost per click, and more.
List of Sponsored Leads

This data category provides access to leads generated through your Facebook Ads lead forms. It contains details about user submissions, such as contact information (depending on form fields), submission time, and ad or campaign sources. You can use this data to track lead generation performance and integrate it with your CRM or sales workflows.
List of Ad creatives

With this data, you can export all ad creatives available in your Facebook Ads account. It includes information such as creative type (image, video, carousel), text, links, and media details. This dataset helps you review and manage the assets you’ve uploaded or created, regardless of whether they are currently being used in ads.
List of Ad sets

Get an overview of ad sets to track and analyze their efficiency from launch. This data category provides information about ad set statuses, optimization goals, remaining budget, and more.
List of Campaigns

You can access information about each of your Facebook Ads campaigns. This view contains data about the status, stop time, objective, budget, and other details of your advertising campaigns.
List of Ads

With this data, you can create a detailed overview of all your ads running on the Facebook Ads platform. It contains information about ad status, bid amount, issues, and so on.
List of Ads with ad creatives

This data category provides details about ad creatives specifically linked to active or past ads. Unlike the general list of creatives, it only includes the assets actually used in advertisements. You can analyze creative performance together with ad metrics, allowing you to see which images, videos, or texts are driving results.
List of Activities

This data category provides the ad account's activity/audit log - who changed what and when (e.g. campaign status updates, budget changes, audience updates), across campaigns, ad sets, ads, and the account itself.
List of Business invoices

This data category provides monthly invoices for bill-to legal entities on a Facebook Business, including billed amounts and the campaigns billed within each invoice.

All-in-one tool for Facebook Ads data exports and analytics

Collect data from Facebook Ads and enrich it with information from other sources

Pull impressions, clicks, and conversion data from your Facebook Ads account and merge it with Google Ads metrics, HubSpot lead records, or Shopify revenue data through Coupler.io. Build a single marketing data set that lets Microsoft Copilot compare performance across platforms and answer cross-channel questions.

Organize raw Facebook Ads data in the form of a ready-to-use data set

Rename columns, filter by campaign name, and aggregate metrics by ad set or audience segment before anything reaches Copilot. Coupler.io's transformation layer removes clutter from your Ads Manager exports so your copilot agent works with clean, structured data from day one.

Automate data refresh on a custom schedule

Keep your Microsoft Copilot Studio reports stocked with recent Facebook Ads numbers. Coupler.io refreshes your data on monthly, daily, hourly, 30-minute, or 15-minute intervals so your AI agent always has the latest ad spend, CPM, and conversion rates at hand.

Connect Facebook Ads data to AI to query and analyze data using natural language conversations

Ask about ROAS by campaign, CPA by custom audience, or click-through rates by placement in plain language. Coupler.io routes your Facebook Ads data to Microsoft Copilot so anyone on your team can get answers without opening Ads Manager or writing formulas.

Why connect Facebook Ads to Copilot - real life cases

Ad spend optimization across campaigns

Load data from Facebook Ads to Copilot and ask which campaigns deliver the best ROAS and which ones burn budget on low-converting audience segments. Reallocate ad spend based on answers grounded in your actual numbers, not gut feeling.

Creative performance comparison

Share ad-level data from Facebook Ads with Copilot and compare how different creatives perform across ad sets. Ask which images or videos drive the lowest CPC and highest click-through rates so your design team focuses on what works.

Cross-platform marketing analysis with Google Ads

Sync Facebook Ads to Copilot alongside Google Ads data through Coupler.io. Ask Microsoft Copilot which platform produces cheaper conversions, where your custom audiences overlap, and how to split your budget for maximum reach across both channels.

Lead quality tracking from ads to CRM

Send your Facebook Ads data to Copilot and combine it with HubSpot pipeline records through Coupler.io. Ask which campaigns generate leads that actually close, not just leads that fill out a form. Connect marketing data to revenue outcomes in one conversation.

How to connect Facebook Ads to Copilot

Step 1. Connect to your Facebook Ads account and select the data to export

30 seconds

Step 2. Organize data using transformation options such as filters, column management, aggregation, etc.

30 seconds

Step 3. Select Copilot as a destination and configure it as per the instructions

30 seconds

Step 4. Schedule data refresh to automate data flow from Facebook Ads to Copilot

10 seconds

Automate data sync with the no-code Facebook Ads Copilot integration

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Talk to AI about your Facebook Ads data

Microsoft Copilot Studio handles your Facebook Ads questions natively inside Microsoft 365, but Coupler.io also connects the same marketing data to ChatGPT, Claude, Gemini, and other AI tools. Switch between them depending on the analysis you need. Use Copilot for quick checks during your workday and try another tool when you want a different perspective on your campaign results.

For questions that do not need an external tool at all, try Coupler.io's AI Agent. It works inside the platform and runs on the Analytical Engine, which queries your Facebook Ads data, performs the calculations, and returns verified answers. Ask about CPA trends or bid strategy performance in plain language and get accurate numbers back without configuring a separate destination.

Examples of questions you can ask about Facebook Ads data:

"Which ad sets had the highest ROAS last month, and how does their CPC compare to the account average?"
"Show me the top five campaigns by conversion volume and flag any where CPA increased more than 20% week over week."
"Compare impressions and click-through rates between my custom audience campaigns and broad targeting campaigns for the past 30 days."
"Which landing pages receive the most traffic from Facebook Ads, and what are the conversion rates for each?"

Customer success stories

At Coupler.io, our mission is simple: to help our customers succeed by unlocking the full potential of their data. Check out how using Coupler.io has helped businesses like yours scale and achieve better ROI.

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