Why you should export LinkedIn Ads data to BigQuery
Run advanced analytics
Send LinkedIn Ads data to Google BigQuery where you can use advanced analytical tools to both have a clear insight and build accurate forecasts. Analyze your ad data exported from LinkedIn Ads to BigQuery to be able to make decisions driven by data, not just your gut feeling. Run sophisticated queries, apply machine learning models, and use other BigQuery capabilities to have a clear understanding of how your ads perform and what you can improve.
Create a backup copy
Transfer LinkedIn Ads data into Google BigQuery to create a backup copy of it. Make your backup self-updating by enabling the automatic data refresh on a schedule. Choose the preferred frequency for the automated exports of data from LinkedIn Ads to Google BigQuery. Take advantage of different import modes available at Coupler.io depending on the purpose of your data backup.
Consolidate data from multiple sources
Store the data loaded from LinkedIn Ads to Google BigQuery together with the records imported from other applications and sources. Use BigQuery as a single repository for versatile information you use for analytics and reporting. Using advanced queries, combine the ads data with the data from CRM or marketing tools, accounting apps, and other databases. Connect LinkedIn Ads to BigQuery to automate the data flow and get rid of any manual data transfer chores.
What data you can move from LinkedIn Ads to BigQuery
Import a set of ad performance metrics such as clicks, reactions, shares, and others from LinkedIn Ads to Google BigQuery. Schedule the refresh of this analytical overview at the desired frequency to access the up-to-date information. Share the required records with stakeholders by exporting queries from BigQuery.
Keep track of your ad campaigns with the help of the data you can obtain from LinkedIn Ads to BigQuery on a recurring basis. Export the information about the budget, targeting criteria, status, and other characteristics of your ad campaigns. Use the ad campaigns overview for reporting or building dashboards by connecting BigQuery to any BI tools, such as Data Studio or Tableau.
Collect the information about the accounts you have in LinkedIn Ads, including the creation date, user roles, budgets, etc. Transfer this LinkedIn Ads data into Google BigQuery to monitor changes and share the data with stakeholders. Automate the data refresh on a schedule to optimize your workflow.
Connect LinkedIn Ads to BigQuery to send other ad information such as an overview of video ads and ad creatives. Use this information for your advanced analytics or custom reports, as well as making forecasts for other ad activities.
How to automate data exports from LinkedIn Ads to BigQuery
Step 1. Sign up for Coupler.io and add a new importer10 seconds
Step 2. Select LinkedIn Ads as a source app and Google BigQuery as a destination app10 seconds
Step 3. Connect your LinkedIn Ads account and select a data entity30 seconds
Step 4. Connect your BigQuery project and specify a dataset and a table to load LinkedIn Ads data1 minute 30 seconds
Step 5. Enable the automatic data refresh and configure the schedule15 seconds
Set up multiple integrations to count on every day
Looking to import data from Shopify, Clockify, Jira, or any other app? Not a problem. Use Coupler.io to link a data source to BigQuery to automate workflows and leverage the power of spreadsheets across all your projects!