Export data from Mailchimp to BigQuery on a schedule

Boost the efficiency of your campaigns. Set an automated integration with BigQuery in several minutes and analyze your data in detail.

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Why integrate Mailchimp to Google BigQuery

Ensure the safety of your data

Safely store your Mailchimp data in BigQuery and automate the backup process with Coupler.io. Once you integrate Mailchimp to Google BigQuery, you can set up a custom schedule for the updates. Coupler.io will regularly refresh your Mailchimp information in the selected BigQuery database. In this secure storage, you can collect data on your current campaigns, create useful archives that are always at hand, and analyze in detail your dynamics over time.

Use the power of machine learning

Benefit from data-driven decision-making. Import your lists, campaigns, and reports from Mailchimp to BigQuery and easily manipulate huge datasets. Employ BigQuery’s native ML algorithms to perform advanced analysis, uncover valuable insights, and model upcoming challenges. You can get particularly impressive results if you combine data from multiple sources in BigQuery. With Coupler.io, you can automatically import data from over 20 systems, such as Pipedrive, Shopify, Airtable, and HubSpot.

Create custom reports and dashboards

Connect Mailchimp to Google BigQuery and add a whole new dimension to your analytics. Merge data from different sources, apply filters, run queries, and calculate custom metrics. Create tailored reports and easily share them with your team and stakeholders. Integrate BigQuery with Data Studio and build comprehensive dashboards to track performance. Coupler.io will regularly refresh your Mailchimp data in BigQuery, keeping your metrics, reports, and dashboards up-to-date.

What data to export from Mailchimp to BigQuery

01. Campaigns

Transfer your Campaigns data from Mailchimp to Google BigQuery, and gain full control over its powerful potential. Filter your campaigns by status, content type, success metrics, and many other settings. Track the underlying processes and adjust your strategy to enhance marketing results.

02. Contacts

Gain a deeper understanding of your audience by exploring your user database. Once you transfer user data from Mailchimp to Google BigQuery, you can leverage cutting-edge machine learning mechanisms and turn the amassed information into business value.

03. Audience data

See how your lists change over time. Analyze their activity, interest categories, geography, preferred email clients, and other parameters. Apply filters to see what periods were the most successful. Combine this with other data types in BigQuery to uncover factors influencing your success.

04. Automations

Get a comprehensive overview of your Mailchimp Automations. See your detailed results, settings, and report summaries. Visualize your metrics in graphs and dashboards that get automatically updated. Coupler.io will keep refreshing your data in BigQuery according to your custom schedule.

05. Reports

Dive into the details of your campaigns. Integrate Mailchimp to Google BigQuery to deeper analyze statistics in your reports and calculate custom metrics. With BigQuery’s ML functionality, you can reveal emerging trends and make predictions that will give you a competitive advantage.

How to send your data from Mailchimp to Google BigQuery

  1. Step 1. Sign up for Coupler.io with your Google account.
    10 seconds
  2. Step 2. Select Mailchimp as a source and BigQuery as a destination.
    10 seconds
  3. Step 3. Connect your Mailchimp account and choose a data type.
    30 seconds
  4. Step 4. Provide filters for your data (if needed).
    30 seconds
  5. Step 5. Connect your BigQuery account, and select a dataset for importing.
    30 seconds
  6. Step 6. Set the schedule for data refreshes and press Run. Your data will be exported from Mailchimp to BigQuery.
    30 seconds

Why use Coupler.io to load data from Mailchimp to Google BigQuery

Coupler.io makes working with data easier. It automates data transferring and frees your team from this routine task, helping you focus on analysis and insights.


This tool allows you to set a Mailchimp to BigQuery integration in a couple of minutes. You only need to do this once, and then your Mailchimp data in BigQuery will be automatically updated on your schedule, thanks to Coupler.io’s Automatic data refresh feature. This functionality is available even with a free plan.


In addition to this, Coupler.io features a user-friendly interface, and you don’t need any tech skills to use the tool. With Coupler.io, you can transfer data from more than 20 different sources and import it to BigQuery, Excel, and Google Sheets. Over 700,000 people already use Coupler.io. Join in.


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Coupler.io does not require you to have coding skills to set up scheduled data flows from OneDrive to BigQuery. With just a few clicks, you can select a CSV or Excel file to be converted into a BigQuery table. You won’t spend hours or even days of your time manually uploading data to BigQuery. Records from a selected file on OneDrive will be transferred automatically to a specified BigQuery table according to the chosen frequency.

Being a user-oriented and user-friendly solution, Coupler.io does not set limits on the number of connected BigQuery projects. You can connect OneDrive with BigQuery projects A, B, C, and many more depending on your needs. This will let you diversify your data flows and make the best of your data manipulation approaches.

All Coupler.io users have BigQuery available as both destination and source. This means that you’re not only able to destinate your data flows into BigQuery, but you can also export queries from it.

Set up multiple integrations to count on every day

Looking to import data from  ShopifyClockifyJira,  or any other app? Not a problem. Use Coupler.io to link a data source to BigQuery to automate workflows and leverage the power of spreadsheets across all your projects!

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