Shopify dashboard template

Our Shopify dashboard template allows you to seamlessly export data from your Shopify account to a predesigned report in Looker Studio. Follow the provided instructions to load your store’s performance data and turn it into meaningful insights.

Data sources used
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Quick overview of the Shopify store dashboard

Monitor the dynamics of key metrics such as total sales, orders, average order value, number of customers, and order processing time.

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Get insights into which products are popular among your customers to tweak your pricing and marketing strategies.

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Monitor all your orders in one table that details their status, price, discounts, cancellation reasons, and so on.

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Get a monthly customer cohort analysis table and compare new vs. returning customers by number, sales, and orders.

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Track metrics dynamics image
Quickly identify best-selling products image
Get a breakdown of your orders image
Understand how different user cohorts behave image

Acquire peace of mind with the Shopify dashboard template

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Plug-and-play analytics tool

Access key metrics to analyze the sales efficiency of your e-commerce store without creating a Shopify dashboard yourself. Quickly synchronize the template with your Shopify store account with only a few clicks.

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Automate data refresh

Make your reporting live by automating the data flow from your e-commerce store to the Shopify dashboard template. Turn on the automatic data refresh and configure how frequently you want the data updated.

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White-label template

Customize the Shopify dashboard to the unique requirements of your business: Personalize metrics, visuals, filters, and more to suit your choice. Share your Shopify store analytics with stakeholders with one click.

No need to build a Shopify dashboard from scratch.
Use the fully automated template!

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Frequently asked questions
The Shopify dashboard is an analytics solution for Shopify merchants to monitor and measure their online store performance. The dashboard is integrated with the Shopify account to retrieve key data and metrics. The Shopify dashboard template converts raw data into easy-to-understand insights that can direct business actions. As a result, you can understand how to optimize order processing, sales tracking, customer behavior trends, inventory management, and increase marketing effectiveness.
The Shopify dashboard template simplifies your data integration process with its built-in connector, explicitly designed for Shopify users. Follow a few quick steps outlined within the connector to load your data from Shopify to this Looker Studio template. Establishing a connection to your Shopify account will take up to 2 minutes. Afterward, you will have your store's data on the dashboard for immediate analysis.
To start, navigate to the dashboard's Readme page and click the designated link. This action prompts you to create a Coupler.io account. You can do this at no cost using your Google account. Upon registration, you'll see a pre-setup importer that connects Shopify to Looker Studio.
Next, link your Shopify account and preview the data set to load into your Shopify dashboard. This step requires no additional input — confirm to Proceed.
The following step involves authorizing the connector and creating a data source in Looker Studio. You only need to make a few clicks to get this done. After connecting the newly created Looker Studio data source, click Create report to generate your Shopify dashboard filled with the data from your Shopify account.
By default, the dashboard template refreshes every day. You can schedule more frequent updates or specify the desired time preference easily. Navigate to Coupler.io and tune the automatic data refresh configuration to your liking. You can schedule data updates as often as every 15 minutes, which brings your dashboard closer to real-time accuracy.
The Shopify dashboard lets you see details about different aspects of your e-commerce store performance. You can monitor total sales and analyze average order values to understand the overall business health. Or you can keep an eye on customer acquisition patterns to consider trends and seasonality in your business strategy. The Shopify dashboard Shopify Dashboard gives you all the data needed to enhance your store performance.
With the dashboard, you can also look in detail at sales by source and country. This information will help you understand where your marketing efforts are most effective and where you can do better. The drill-down of top-selling products by the item quantity and value is also valuable for making smart inventory decisions. You can ensure that your store capitalizes on the most profitable items.
Shopify dashboard is a reporting tool, but it can also become your e-commerce business partner. You may consider it as an advisor that provides Shopify store owners with an understanding of what's wrong and how to resolve this. Based on the insights extracted from the charts and tables of the Shopify dashboard, you can forecast trends, adapt strategies, and optimize profitability.
A Shopify dashboard is a key instrument for eCommerce merchants aiming to optimize their processes and achieve strategic development. Here's a breakdown of the specific problems it solves:
1. Inventory Management
The Shopify dashboard is the solution to finding the right balance between supply and demand. It provides actionable insights by using sales data and trends to reduce waste on unsold stock and avoid the risk of missed sales opportunities caused by stockouts. Through these data, you can adjust your inventory in real-time, maintaining the stock on the high-demand products without overcommitting resources to the slow movers.
2. Sales Performance
On the dashboard, one can see which products are successful and which aren't, therefore being able to change the sales strategy quickly. You can capture patterns and trends from your revenue data, thus enabling capitalization on what is working, eliminating losing products, and experimentation with new strategies for sales growth.
3. Customer Preferences
Understanding what the customers like and want is the backbone of new product development and marketing. The Shopify dashboard gathers customer behavior and purchase data, which helps you gain a deep view of customer preferences and buying habits. This allows you to refine your products and advertising campaigns to match your customers' needs, which will result in higher satisfaction and loyalty.
4. Financial Oversight
The dashboard makes financial tracking and analysis a simple process by presenting you with your revenue streams, costs, and profit margins. At this point of understanding, you have all it takes to make wise financial decisions, identify cost-saving areas, and invest in the right places for growth.
5. Customer Experience
The customer experience is easy to improve thanks to the Shopify dashboard. It monitors delivery performance, return rate, and customer feedback, providing particular measures on where to seek betterment. This makes it possible for you to perfect your operations, from improving delivery times to boosting product quality, by providing customers with a feel-good experience each time they buy.
6. Order Processing
A Shopify dashboard creates transparency in your order processing workflow, showing you where workflow is inefficient and having delays. Offering real-time data on order statuses and fulfillment times lets you pinpoint and eliminate bottlenecks in your process, and your orders are fulfilled more quickly and accurately. This, in turn, increases customer satisfaction and enhances the trust customers put in your brand.
A Shopify dashboard doesn't provide data only; it gives data-driven actionable analytics that enable e-commerce businesses to address critical challenges. You get the knowledge to create data-based decisions that ensure the productivity of your store and customer experience through inventory and sales, customer insights, and operational efficiency.

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