Quick overview of the Brand awareness dashboard
Monitor how effectively your ad spend translates into impressions and clicks, allowing you to optimize budget allocation across different advertising platforms.
Track branded impressions to measure your brand's visibility across various advertising channels and assess the effectiveness of your marketing efforts.
Compare impressions and clicks to evaluate the performance of different ad campaigns, helping to identify which strategies lead to the best results.
Analyze ad performance by country to tailor content and marketing strategies for different regions.
Acquire peace of mind with the interactive Brand awareness dashboard
Ready-to-use analytical tool
      Start tracking your brand awareness metrics with no hassle. Connect the Power BI dashboard to Google Search Console, Facebook Ads, Google Ads, and Bing Ads with simple steps.
    
  
Automated data refresh
      Get your dashboard updated with the latest data automatically. Set your preferred refresh frequency to ensure your metrics are always up-to-date, freeing you from manual updates.
    
  
White-label template
      Personalize the Power BI template by modifying metrics and visuals to match your branding. Effortlessly share brand awareness insights with stakeholders, presenting a cohesive and professional look.
    
  
No need to build a Brand awareness dashboard from scratch. 
 Use the fully automated template!
        
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Metrics you can track with the Brand awareness dashboard
                      Ads impressions
                    
                  
                  Ads impressions show the number of times your ads were displayed to users across various platforms. You can use this metric to gauge the reach of your advertising campaigns and understand how many potential clients are exposed to your brand.
              
            
                      Ads clicks
                    
                  
                  Ads clicks represent the number of times users clicked on your ads. This metric is essential for measuring the effectiveness of your ad creatives and determining the level of user engagement generated by your campaigns.
              
            
                      Ad spend
                    
                  
                  Ad spend indicates the total amount of money invested in your advertising campaigns across all selected platforms. You can use this metric to manage your budget and analyze the cost-effectiveness of your marketing efforts.
              
            
                      Branded impressions
                    
                  
                  Branded impressions show the number of times your brand-related ads appeared to users. This metric helps you track brand visibility and awareness, giving you insight into how often your target audience sees your brand.
              
            
                      Branded clicks
                    
                  
                  Branded clicks reflect the number of clicks on ads specifically related to your brand. You can use this metric to understand user interest in your brand and the effectiveness of your brand-specific advertising efforts.