Connect Instagram Public Data to Looker Studio with Coupler.io to simplify reporting
Get and prepare data effortlessly
Use Coupler.io's connector to export Instagram Public Data to Looker Studio, even if you lack coding skills. Query your data, update reports according to your desired schedule, and include records from various sources in one cohesive dataset.
Automate reporting tasks
Skip the manual effort of copying and pasting β Coupler.io quickly automates the import of Instagram Public Data to Looker Studio. Enhance your data analytics using visualizations created with our free dynamic interactive dashboard templates.
Stand out as a data-driven expert
ββLooker Studio reports automatically generated with Coupler.io provide nearly real-time data to impress your clients and stakeholders. This enables you to focus more on strategic planning and less on data import and reporting tasks.
How to export Instagram Public Data to Looker Studio (detailed guide)
Connect Instagram Public Data to Looker Studio by following three simple steps:
Step 1: Collect data
First, connect your Instagram account. Next, select the type of report you wish to export and specify the profiles from where you'd like to load data. Then, adjust other required settings if there are any.
After that, proceed to the next step.
Step 2: Organize and transform
Before you load Instagram Public Data to Looker Studio, verify whether your data is accurate. If you need to make some data transformations, here's a list of actions available:
When your data is imported, it's ready for analytics, so there's no need to transform it later.
Once you're done with that, proceed to set up your destination.
Step 3: Load and automate
To import data from Instagram Public Data to Looker Studio, authorize the connector and generate a data source by following the in-app instructions. Once you connect your data source, click on the Create Report button.
Go back to Coupler.io to set up an automated data refresh. The final step is to save and run the importer.
Step 1: Collect data
First, connect your Instagram account. Next, select the type of report you wish to export and specify the profiles from where you'd like to load data. Then, adjust other required settings if there are any.

After that, proceed to the next step.
Step 2: Organize and transform
Before you load Instagram Public Data to Looker Studio, verify whether your data is accurate. If you need to make some data transformations, here's a list of actions available:
- Edit, rearrange, hide, or add columns.
- Apply various filters and sort your data.
- Create new columns with custom formulas.
- Blend data from multiple accounts or apps.

When your data is imported, it's ready for analytics, so there's no need to transform it later.
Once you're done with that, proceed to set up your destination.
Step 3: Load and automate
To import data from Instagram Public Data to Looker Studio, authorize the connector and generate a data source by following the in-app instructions. Once you connect your data source, click on the Create Report button.

Go back to Coupler.io to set up an automated data refresh. The final step is to save and run the importer.
Connect Instagram Public Data to Looker Studio and automate data imports on schedule
Keep your data up-to-date with the help of automatic refresh. Choose the update frequency to suit your preferences β whether monthly, daily, hourly, or as often as every 30 or 15 minutes. Furthermore, personalize the schedule by selecting specific days of the week, the time slot, and the time zone.
This way, you ensure the report remains in sync with constantly updating source data. Consequently, you can access relevant information whenever necessary.

This way, you ensure the report remains in sync with constantly updating source data. Consequently, you can access relevant information whenever necessary.
Export data from Instagram Public Data to alternative destinations
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Export Instagram Public Data to Looker Studio automatically with just a few clicks.
Connect similar Marketing apps and get data in minutes
What to export from Instagram Public Data to Looker Studio
Likes
You can connect Instagram Public Data to Looker Studio to analyze likes on posts and gain insights into content performance. Evaluate trends in likes across different post types (e.g., photos, videos, carousels), understand engagement patterns by time of day or day of the week, and identify top-performing content.
Comments
Comment data helps you examine interactions with posts, including the number of comments per post, sentiment analysis, and trends in comment engagement over time. This lets you improve community management strategies, foster meaningful conversations, and build brand loyalty.
Followers count
Analyze the total number of followers to understand the account's growth and reach. By tracking changes in follower count, you can evaluate the effectiveness of marketing campaigns and content strategies. Spot trends in follower growth and adjust your approach to enhance audience base and engagement levels.
Follows count
Monitor the total number of accounts the profile follows to manage the network and discover new opportunities for engagement. This metric illustrates networking habits and can help identify potential partnerships or influencers. Manage the follows strategically to ensure a relevant network.
Posts count
Export Instagram Public Data to Looker Studio to track the total number of published posts as well as measure content production and activity levels. This count helps you understand posting frequency and content strategy. Analyze posting patterns, which can help you adjust your own content calendar to maintain a consistent presence on Instagram.
Biography
Evaluate the text in the profile bio to see how it aligns with the brand message and resonates with the audience. Analyze how changes to the bio impact follower engagement and perceptions. Use knowledge gained from bio performance to craft compelling messages that enhance your profile's appeal and effectiveness.
Media product type
Examine the platforms where media is published β ad, feed, story, or reels β to understand which formats drive the most engagement. This makes it easier to refine your own content strategy by highlighting which surfaces yield the best performance and optimizing your content distribution.
Media type
One more dataset you can import from Instagram Public Data to Looker Studio is the types of media used β carousel album, image, or video β to determine what resonates best with the audience. You can tailor your own content by analyzing media types. Adjust your media mix based on this data to enhance the impact of your Instagram presence.
How do you export Instagram Public Data to Looker Studio?
Step 1. Connect your Instagram account and choose the type of data to export
Step 2. Organize and transform data before loading it into Looker Studio
Step 3. Authorize the connector and import data by following the in-app instructions
Step 4. Schedule auto-refreshes to export Instagram Public Data to Looker Studio at desired intervals and run the importer
Pricing plans
- Monthly
- Annual (save 25%)
Keep your data safe
Coupler.io safeguards your shared information and data transfers from breaches, leaks, and unauthorized disclosures.
