Connect Snapchat Ads to Power BI

Connect Snapchat Ads to Power BI by following three simple steps:

Step 1: Collect data
First, connect your Snapchat Ads account. Next, select the type of report you wish to export, the report period, and the metrics required.



After that, proceed to the next step.

Step 2: Organize and transform
Make sure your data is accurate before you load Snapchat Ads to Power BI. If needed, use the array of transformations to adjust it to your needs:

• Edit, rearrange, hide, or add columns.
• Apply various filters and sort your data.
• Create new columns with custom formulas.
• Combine data from multiple accounts or apps.

So you won't have to change your data after importing it. Instead, you can proceed directly to data analysis.



When you finish with that, go next to configure your destination.

Step 3: Load and automate
To transfer data from Snapchat Ads to Power BI, follow the in-app instructions to generate the integration URL and paste it into the Power BI desktop application.



Then, move forward to set up an automated data refresh. Finally, save and run the importer to complete the process.

Ensure your imported Snapchat Ads data remains continuously updated by activating automated refreshes. Customize refresh frequency based on your preferences, with options ranging from monthly, daily, or hourly to intervals as frequent as every 30 or 15 minutes. You can also choose specific days of the week, the time slot, and the time zone.



This feature keeps your report aligned with the dynamic source data. As a result, you always have timely and relevant data readily available.