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Google Analytics 4 Perplexity

Connect Google Analytics 4 to Perplexity

Send Google Analytics 4 reports built from 84 metrics and 374 dimensions to Perplexity on a schedule. Pick the properties, choose metrics and dimensions and filter by date. Refresh as often as every 15 minutes.

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Perplexity

Which Google Analytics 4 campaigns had the highest cost per conversion last month, and what changed?

Querying the Google Analytics 4 data set in Coupler.io
Perplexity queries your Google Analytics 4 data through the Coupler.io MCP connector. Access is read-only.
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How to connect Google Analytics 4 and Perplexity

6 steps. You can preview the Google Analytics 4 data in Coupler.io before anything reaches Perplexity.

Step 1 of 6

Connect Google Analytics 4

Sign in to Google Analytics 4 and authorize Coupler.io. There's no API key to copy.

Sign in with Google Analytics 4

Step 2 of 6

Choose what to export

Pick the Google Analytics 4 data you want in Perplexity.

PropertiesNot setChoose the properties available in your accounts.

Step 3 of 6

Set the report period

Choose the date range the report covers.

Start dateAny dateSpecify the start date of the period that should be covered in your report. By default, the start date is set to 60 days ago.
End dateAny dateSpecify the end date of the period that should be covered in your report. The default end date is today.

Step 4 of 6

Pick metrics and dimensions

Choose what to measure and how to break it down.

DimensionsNot setSelect one or more values for “dimensions”, e.g. “Achievement ID”, “Ad format”, “Ad source”, “Ad unit”, “App version”.
MetricsNot setSelect one or more values for “metrics”, e.g. “1-day active users”, “28-day active users”, “7-day active users”, “Active users”, “Ad unit exposure”.

Step 5 of 6

Connect Perplexity

In Perplexity, add a connector named coupler-io that runs the Coupler.io MCP server in Docker, then paste your personal access token.

Data set to shareReportThe data view Perplexity can read
Namecoupler-ioConnector name in Perplexity settings
Commanddocker run --pull=always -e COUPLER_ACCESS_TOKEN --rm -i ghcr.io/railsware/coupler-io-mcp-serverRuns the Coupler.io MCP server locally
COUPLER_ACCESS_TOKEN••••••••••••Environment variable holding your personal access token

Step 6 of 6

Set a schedule

Perplexity sees the data as of the last run. Run it as often as every 15 minutes.

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Get the most of Google Analytics 4 to Perplexity integration

Gather data icon

Gather data

Export data from numerous apps and sources into a single destination. Blend data from different apps to get a single source of truth.
Understand data icon

Understand data

Preview, transform, sort, and filter data for better clarity in just a few clicks in the Coupler.io interface. Take your data analytics to the next level.
Automate data icon

Automate data

Access data that is always up to date by enabling the automatic data refresh on a schedule as often as every 15 minutes and using triggered automation.
Act on data icon

Act on data

Visualize your data by quickly connecting to data visualization and BI tools. Build insightful dashboards in a breeze and make better decisions.
Google Analytics 4 to Perplexity questions

You sign in to Google Analytics 4 and authorize Coupler.io. There's no API key to copy.

Yes. Set the start date and end date to cover the period you need.

Yes. Pick from 84 metrics and 374 dimensions.

No. The data stays in Coupler.io, and Perplexity queries it read-only when you ask a question. It can't edit or delete Google Analytics 4 rows.

A Perplexity account and Docker. Perplexity reaches Coupler.io through a local MCP server that runs in Docker.

On a schedule you choose, from monthly down to every 15 minutes, depending on your Coupler.io plan.

Yes. Add more sources to the same data flow, for example Google Ads or Facebook Ads, and join or append them before the data reaches Perplexity.

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