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Connect Pardot to BigQuery

Send Pardot opportunities, campaigns, accounts and 30 more data types to BigQuery on a schedule. Filter by date. Refresh as often as every 15 minutes.

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BigQuery dataset pardot
  • opportunities
  • campaigns
  • accounts
  • lists
  • users
  • 28 more data types
Each Pardot data type lands in its own table. You pick the dataset and table names.
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How to connect Pardot and BigQuery

5 steps. You can preview the Pardot data in Coupler.io before anything reaches BigQuery.

Step 1 of 5

Connect Pardot

Sign in to Pardot and authorize Coupler.io. There's no API key to copy.

Sign in with Pardot

Step 2 of 5

Choose what to export

Pick the Pardot data you want in BigQuery.

Show 25 more data types Show fewer data types
Pardot Business Unit IDNot setSpecify your Pardot Business Unit ID. It can be found at Setup > Pardot > Pardot Account Setup.

Step 3 of 5

Fine-tune the export

Optional settings for this Pardot export.

Start dateAny dateSpecify the earliest date for data export. Data before this date will not be exported.

Step 4 of 5

Connect BigQuery

Upload the JSON key file from your Google Cloud service account, then enter the dataset and table for the Pardot data.

JSON key filecoupler-service-account.jsonKey file from a GCP service account
Dataset namepardotExactly as it appears in BigQuery
Table nameopportunitiesExisting table or a new name to create
Autodetect table schemaOnOn by default. Turn off to define the schema as JSON

Step 5 of 5

Choose a write mode and schedule

Every run either replaces or appends the data in BigQuery. Run it as often as every 15 minutes.

Write mode

Each run overwrites opportunities with fresh Pardot data.

Get the most of Pardot to BigQuery integration

Gather data icon

Gather data

Export data from numerous apps and sources into a single destination. Blend data from different apps to get a single source of truth.
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Understand data

Preview, transform, sort, and filter data for better clarity in just a few clicks in the Coupler.io interface. Take your data analytics to the next level.
Automate data icon

Automate data

Access data that is always up to date by enabling the automatic data refresh on a schedule as often as every 15 minutes and using triggered automation.
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Act on data

Visualize your data by quickly connecting to data visualization and BI tools. Build insightful dashboards in a breeze and make better decisions.
Pardot to BigQuery questions

33 data types, including Opportunities, Campaigns, Accounts, Lists and Users.

You sign in to Pardot and authorize Coupler.io. There's no API key to copy.

Yes. Set the start date to cover the period you need.

Yes. If the table doesn't exist in the dataset you choose, Coupler.io creates it on the first run and fills it with Pardot data.

Refresh the source field list in Coupler.io and select the new column. If you define the BigQuery table schema manually, add the column there too.

On a schedule you choose, from monthly down to every 15 minutes, depending on your Coupler.io plan.

Yes. Add more sources to the same data flow, for example GoHighLevel or Google Ads, and join or append them before the data reaches BigQuery.

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