Clear Performance Ads

How Clear Performance Ads built accurate, cross-platform client reporting, without the manual work

Lance Johnson needed a way to aggregate data from Google Ads, Meta Ads, and Amazon Ads into live client dashboards. He found Coupler.io through research and never looked back.

Ad platforms unified in one dashboard

15 min/week

All client reporting, handled

1 person

Running the whole operation solo

Industry

Advertising Services

Region

Michigan, United States

Primary use case

Cross-platform client reporting & live dashboards

Data sources

Google Ads
Meta Ads
Amazon Ads

Stop manual exports

Stop pulling numbers by hand — automate cross-platform client reporting like Clear Performance Ads did.

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The problem

Three platforms, no single view

When Lance Johnson launched Clear Performance Ads, he had a clear-cut problem: Google Ads, Meta Ads, and Amazon Ads each live in their own data silo. To get a complete picture of client performance, Lance had to log into each platform separately, pull numbers by hand, and stitch them together. Only then could he start the actual analysis.

For e-commerce clients, he needed to track revenue, ROAS, and purchases across channels. For lead-generation clients: cost per lead. The reports were different, but the underlying problem was the same: too much time moving data, not enough time using it.

We can't make informed decisions on behalf of our clients without timely and accurate data. If we can't make decisions, we're just guessing.

— Lance Johnson, Founder, Clear Performance Ads

The solution

A live dashboard clients can actually see

Lance found Coupler.io through research while looking for a cost-effective data integration tool he could set up himself, without relying on an engineering team. The decision came down to two things: value for money and simplicity.

Today, Coupler.io powers the data layer behind Clear Performance Ads' live client dashboards. The data from advertising platforms flows into a single reporting view, customized per client and updated automatically.

The only real challenge was Amazon Ads connector setup, which requires multiple connectors for different time frames. Lance worked through it with Coupler.io's support team and credits the onboarding experience as a highlight.

I found Coupler.io through research and tried it out. Really liked how simple and easy it was. It's been great ever since.

— Lance Johnson

The results

Reporting that runs itself and wins client trust

What changed for Clear Performance Ads after switching to Coupler.io:

Client dashboards update automatically. No more platform-hopping to check numbers.
The team spends less time on data collection and more time on strategy.
Clients see results in a live view, which builds confidence and reduces check-in friction.
Lance runs the entire reporting workflow solo, without needing additional headcount.
Foundation in place to expand into email marketing and organic social as the agency grows.

As an agency, if we can showcase our results, it helps us gain that trust and stay in business. If we can't prove results, it's hard to keep going.

— Lance Johnson

What's next

As Clear Performance Ads expands beyond paid media into email marketing, SMS, and organic social, Lance plans to bring those data streams into Coupler.io as well.

Lance is also exploring Coupler.io's AI capabilities to see how AI agents can extend his reporting workflow.