Google Ads to Excel

Export Google Ads to Excel on a schedule

Easily transfer your Google Ads data to a spreadsheet and build self-updating dashboards and custom reports with Coupler.io’s automatic data refresh feature.

Start for free View setup steps

Loved by 24,000+ organizations across the globe

Why connect Google Ads to Excel

Perform complex calculations and analysis

Use Excel’s rich formulas and analysis features to make the most of your data. Connect Google Ads to Microsoft Excel and reveal more insights with advanced calculations and handy functions. Activate Coupler.io’s automatic data refresh feature and your calculations in the spreadsheet will be updated automatically. When your data in Google Ads changes, Coupler.io will reflect this in your Excel workbook during the next scheduled update. If needed, you can have your data refreshed in near-real time - 24/7 at 15-minute intervals.

Build self-updating reports and dashboards

Export Google Ads to Excel and manipulate your data with complete freedom. Calculate custom metrics, analyze the most important parameters, and bring everything together in tailored reports and dashboards. With Coupler.io’s automatic data refresh feature, your reports and dashboards will be self-updating. This means that you will always have access to the latest Google Ads data in Excel - or in Power BI, if you connect your spreadsheet to this tool to create advanced visualizations.

Gather and analyze data from all your tools

See how the power of data increases when you combine datasets from all your marketing tools in one place. You can connect Google Ads to Excel, and then connect the same workbook to Shopify, HubSpot, Mailchimp, LinkedIn Ads, Facebook Ads, Pipedrive, Salesforce, and more. Coupler.io can help you export data automatically from about 30 different sources. It allows you to create a stable flow of data from your favorite tools to Excel, where you can conveniently analyze it, build custom reports, and share your results and findings with stakeholders.

What data can you export from Google Ads to Excel

01. Ads

Connect Google Ads to Excel and export all ads-related data to the spreadsheet. Back up in Excel your creative assets, such as headlines, descriptions, and links to the images. Store and analyze other data types, like targets and settings, ad status and type, and more. With Coupler.io, you can set an integration in less than 3 minutes and transfer all this data automatically.

02. Reports

Export Google Ads to Excel and transform standard reports into highly customized ones. With Coupler.io, you can transfer campaign performance reports, ad performance, landing page reports, age range and gender performance reports, and many others. In Excel, you can easily create different versions of reports for different stakeholders, focusing on the most relevant information for each group.

03. User details

Learn more about your customers and potential clients by analyzing your user data in-depth. Connect Google Ads to Excel with Coupler.io and extract user lists with customer IDs, statuses, descriptions, and other details. Besides user lists, you can export user interests and reports on user location performance.

04. Campaigns

Transfer your campaign data to Excel and easily analyze, share, and visualize your metrics. Coupler.io allows you to extract all the information related to your campaigns, campaign budgets, criteria, labels, and more. You can schedule automatic updates, and Coupler.io will keep refreshing this Google Ads information in your Excel workbook.

05. Other data types

Include more details to receive all the material you need for preparing comprehensive reports and producing insights. Export accounts, bidding strategies, feeds, labels, call details, and other data. Coupler.io allows you to manage your data flows with flexibility and select different settings and refresh schedules for each of the data entities so that you are fully in control of your data.

How to export Google Ads to Excel

Step 1. Sign up for Coupler.io with your Microsoft account or email
10 seconds
Step 2. Select Google Ads as a data source and Excel as a destination
10 seconds
Step 3. Connect your Google Ads account and specify what data to extract
30 seconds
Step 4. Connect your Microsoft account and select a workbook and sheet for your data
30 seconds
Step 5. Set a schedule for automatic updates and run the importer
20 seconds

Why export Google Ads to Excel with Coupler.io

Coupler.io is a data automation and analysis platform that helps more than 700,000 professionals optimize their data flows, analyze metrics, and derive valuable insights. Coupler.io was designed with business users in mind. You don’t need any coding skills or technical background to set an automated integration and export Google Ads to Excel on a schedule. With its intuitive user-friendly interface, this solution is a great fit for marketologists, sales professionals, finance experts, and other non-tech users.

In addition to this, Coupler.io allows you to export data from dozens of other popular apps, such as HubSpot, Salesforce, Shopify, Mailchimp, Facebook Ads, LinkedIn Ads, and many more. You can easily connect all these apps to Excel to collect in a spreadsheet all data that matters, analyze it, visualize, and share. With Coupler.io, you can make your team more efficient and more data-driven.

Google Ads

Excel

Manage, Share, Analyze

You ask, we answer!

How to export Google Ads account data to a spreadsheet with Coupler.io?

Add a new importer on the My importers tab and name it. Select Google Ads as your data source and Excel as your destination app. Then, connect your Google Ads account. Press the arrow on the right from the Data entity field to see the drop-down menu listing all data types you can export. Select Accounts and provide your Google Ads customer ID. You can find it in the top right corner of your Google Ads account. After this, press Continue and connect your Microsoft or Sharepoint account. Select the workbook and the sheet where Coupler.io should place your exported data. Once this is ready, set a schedule for automatic updates, and Coupler.io will regularly export fresh data from Google Ads to Excel according to your preferences.

How to export a Google Ads campaign to Excel with Coupler.io?

In general, the process is the same as for exporting Google Ads account data, which we described above. Create a new importer, connect your Google Ads account, and select Campaigns from the drop-down list in the Data entity field. You can just type in “campaign” and see all available options. In addition to Campaigns, you can extract Campaign budgets, Campaign criteria, and Campaign labels. Once you select the data entity, configure the destination and run the importer. Coupler.io will fetch your data from Google Ads to Excel.

How to export Google Ads keywords to Excel with Coupler.io?

Coupler.io allows you to easily connect Google Ads to Microsoft Excel and export several reports on keywords. This includes Keywords performance, Keywords query, and Display keywords performance. Type in “keywords” in the Data Entity field to see the list of relevant options. If you want to export several reports on keywords, you will need to create a separate importer for each of them. To do so, you can copy the existing importer and just change the data type and destination sheet. All your previous settings will stay the same, including the connected accounts and schedule for the updates.